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follow link BI followers the trend of many other large publications that have created a separate division within their marketing/advertising department that sells & manages sponsored content.
How BI Content Studios Does Sponsored Advertising
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Article – Top of Page (i.e. blog post)
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| free delivery🔥 |. Free Bonus Pills watch,Know the uses, side effects, price, composition, substitutes,. Buy Now » Business Insider discloses that the post is sponsored by having it “presented by the BRAND” and with a very large SPONSORED text on the top. Like Forbes, they also have a dynamic roll over option that lets users understand what that means. In short is says that this content is not written by BI editorial staff but written on behalf and in collaboration with advertisers by BU Studios. So not the other editorial staff at BI…but other staff are involved.
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Business Insider has an actual category page showing their sponsored posts. Although when I tried to view previous sponsored posts it did not show me. A better way to look at the 100’s of sponsored ads BI Content Studios has published you can view them in Google here.
More Information on Sponsored Posts
Want more information on BI Sponsored Posts? No problem, BI gladly gives you more information
Dedicated Twitter & Facebook Page
A growing trend I am seeing is also having dedicated social media channels for content studios. BI makes it clear on their social media pages that “The news and editorial staffs of Business Insider have no role in this content’s creation.” Instead “BI Studios collaborates with advertisers to produce engaging, high-quality stories that align with their brand marketing.” Bi Facebook & BI Twitter page publish articles to sponsored posts from there; no disclosure on Twitter and Facebook.