What Is Included
Here is how we can grow your website profits – guaranteed
Identify Your Objectives
You can’t meet a need if you don’t know what it is. Our process begins with a phone call between you, our project manager, a designer, and a content writer where we get to know you and your company. By analyzing your business goals, the clients you want to attract, why clients come to you, and your practice areas, we can begin to determine the website components to help you achieve your objectives.
Develop a Website Prototype
You probably can’t envision your entire website coherently in your mind; either can we. That is why after we listen to what you need, we plan out every page of your website in a prototype. The final prototype deliverable is similar to a blueprint of a building, except this website “blueprint” will be published securely online. This allows your entire team to view and make changes on what you are asking our team to build before it is built.
Strong, relevant content is what communicates your identity and personality to potential clients and persuades them to contact you. We make sure your content will be search engine friendly, persuasive, and professional.
Create the Design
We use text, diagrams, photography, video, illustration, and marketing materials to create a site design that captures your company’s image.
As your website grows, we drive more visitors to your site with targeted content, optimized titles, keywords and descriptions. We also use links to blogs, articles, and press releases to make sure your site is always optimized for maximum visibility in search results. You have full access to our expert web designers, copywriters, and online marketers to enhance your company’s website and improve its placement on major search engines such as Google™, Yahoo!® and Bing™. (This is where many people start their search for any product or service!)
Our social media consultants will improve your online presence, engage with your audience, and create a strong brand reputation. From setting up accounts, to posting regularly, and responding to customers, we can build brand loyalty and happy customers for your company.
With more and more people turning away from the phonebook to do online searches, online local listings are the lifeblood of many businesses. We build and promote custom profiles on local sites and social directories such as Google™, Yelp and Merchant Circle to increase your visibility in Google™ and Yahoo!®. Leverage our expertise in local search to ensure your site is highlighted in Google Maps™ results to allow local buyers to find you more readily. This includes searches through mobile devices!
Search engines work on the principle that links to a website equates to “votes” for the website. With quality link building, you can receive more votes for your website to obtain higher search engine rankings. Our link building experts increase the quality and quantity of links to your website. This increases the perceived importance of your pages by search engines, helping to rank your website higher in search results.
Increase your visibility online and generate new leads with video. We optimize the video you provide us for major search engines such as Google™ and Yahoo!® to increase your visibility in search results and drive more traffic to your firm’s website. We display your video on your website and post your video on major video sites including YouTube.com.
Getting visitors to your website is the first half of the battle, but turning them into paying customers is the real key to success. With our expert analytics team, we can pinpoint the most valuable traffic to your business, improve ROI, and get more leads from your website.