Building Websites The Right Way

1.

Free Analysis: Before we can do anything, you need to tell us what you want done. One of our consultants will talk with you over the phone or in person to fully understand your website, business, or marketing needs. At this point it doesn't matter if you've thought about the idea a lot or a little. Our highly trained consultants will assess your needs and determine the next best steps. In short, this step gives us and you an idea if we are the best company for your project and what expectations need to be put in place.

2.

Website Architecture:  One of the most critical steps to making a website correctly. During the architecture stage one of our consultants will work with you to wireframe the entire website. Just like building a house, we are making a blueprint of the entire site before any coding starts. This prevents any miscommunication and backtracking from happening during coding. When we are done with this stage you will have  a full blueprint of the website: how it should be laid out, how each link click should react, how the admin area will work, and how it will make money. This step is very similar to the homebuilding industry. You wouldn't build a custom home without a blueprint. The same exact principle is in place when making your custom website. Once your architecture is created, an exact estimate can be made on how long it will take.

3.

SEO Architecture: A search engine friendly website is critical in any industry. Our marketing consultant will review your market, keywords, and competition to create search engine friendly web architecture. You will have all the meta tags, H1 tags, keywords, and url structure created and organized. Making sure your website will be crawled properly and each page indexed by search engines. If this step is not done, no amount of Search Engine Optimization will work because the website will not be crawled correctly.

4.

SEO Content Writing: You can write the content or our writers have the ability to learn your industry and create an insightful search engine friendly copy for the website. With some simple notes we can take your outline and make it into pages of keyword rich text. In addition to optimizing your content for search engines; we can write the copy to sell your product or service effectively.

5.

Design: Since the architecture and website layout is created, we can start making the graphics and user interface. The project manager and graphic designer will utilize the website architecture and business model to create a unique brandable image. Your logo, color scheme, and interface will all be developed in unison making sure the company message is clear and consistent throughout the website.

6.

Coding: Our talented team of coders has all the plans they need to build your website efficiently. They can focus 100% on what they do best, code  and integrate the graphics into your website. Having already taken steps 1-5 makes the building process a breeze. There is no second guessing about concepts or how things should work because everything is drafted clearly in black and white. You can sit back and allow your project manager to set milestones for each week or month's builds.

7.

QA: Our Quality Assurance staff is independent from the coding team. This means after every milestone we generate a long checklist of functions to be tested.  We make sure to test each website in all the major browsers (IE, Firefox, Safari, and Chrome). Once QA has gone through the site, the client gets an excel document with all the discovered bugs. If you want to run through the site yourself and provide any additional feedback it's always welcome. Since we QA at the end of every milestone we can provide a higher quality end product because your website is QA'd multiple times.

8.

Beta Launch: The website has been built and QA'd. Now it's time to launch the site to the public or a small beta test group. All our sites have a 30 day warranty allowing us to fix any bug that would come up.

9.

Marketing: Since you've gone through the proper steps of planning your business, website, and seo architecture. We can continue the marketing efforts correctly and effectively. Our marketing solutions are customized to every business individually. We can do everything from search engine optimization to social media marketing.  Contact one of our marketing consultants to get a quote.

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