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Testimonials
Our goal was to have a website that no one else out there has. Before we switched to Web Biz Ideas, I would say maybe we were on page ten or 12. Now we are one, two, or three. And not page one, two or three. We are actually the listing one, two or three. I feel we have definitely got our return on investment.
— McCarron Lake Chiropractic
ELSE Inc
view: Full Keyword Report
Else Inc. generates revenue selling training materials online in more than 45 countries by ranking for over 6,750 keywords. This is one of WeBizIdeas’ newer clients and already the site has seen a significant increase in website visitors. WebBizIdeas is currently working on a website redesign to lower the websites high bounce rate and increase conversions.
view website: ElseInc.com
The new ecommerce website design for ElseInc.com helped increase sales by: 1) making a better first impression and 2) providing people an easier interface to navigate. The old website was difficult to because products were hidden behind training articles. Also, font styling and inconsistencies made the site difficult to read. WebBizIdeas fixed this by making the products a focal point and creating a global stylesheet used by the shopping cart and WordPress software.
Clear Message
WebBIzIdeas helped clarify a mantra, “Communicate Lean Thinking”, which identifies quickly with the intended audience. This mantra serves as a guide for all graphics, training articles and products created on the site.
Credibility Factors
To help build confidence, credibility factors were added throughout the site. These factors include: logos of recognized brands that use the product, customer testimonials, an SSL certificate badge and a highly visible phone number that lets customers know ElseInc.com is accessible.
Downloadable Products
The majority of training materials sold by Else Inc are distributed electronically. WebBizIdeas helped create a framework that made it easy for the client to add new products and even easier for customer to purchase and download through a private, time sensitive link. To help customers preview content before purchase, an image gallery was used to enabled visitors to navigate a series of slides containing the training material.
